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Reliability & Validity Checks: Our surveys are designed to have internal checks and balances, so that if a problem does arise it can be caught and corrected.

Analysis of Generalizability: Can the results that were found be applied to other situations? Our research design explicitly states what the facts can be extended to, and to what degree.

Relative Relationships of Data Accounted For: Most problems are relatively complex, so in addition to addressing each specific issue separately, the way that each piece of information relates to the others is also taken into account.


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Only by effectively designing surveys can you gain accurate information. Our survey design and construction methods are intended to give you the most focused and relevant information to help you plan for future action.

We can help you to do anything from creating a survey from scratch, to helping you to understand the information that you have already assessed.

Each individual project starts with gaining a clear understanding of what needs to be assessed and for what reasons.   After clearly deciding the direction that will be taken, we take steps to ensure that the most useful and accurate information is gained from the process.

Some benefits to utilizing our services:

  • Our methods are based on statistical theory and are aimed at providing the most consistent and reliable data.
  • Our methods are also designed to gain the most information with the smallest amount of questions for an efficient and cost-effective solution.
  • Our collaborative network of professionals and utilization of multiple perspectives allows for in-depth and thorough assessments.
  • Our pre-assessment and categorization procedures ensure clear and focused information is present.
  • Archiving of data ensures that previously assessed information can be used as a foundation and reference for your future projects.   Too often data is discarded because of improper storage/filing procedures, but our physical and electronic storage systems prevent this from happening.